The Challenge: A Cutting-Edge Visualization System Without a Clear Workflow

Our client, a major automotive design studio, invested in a Powerwall visualization solution—positioned at the heart of their studio as a showpiece for executive-level concept reviews and a daily design and engineering tool for their teams.

However, they quickly realized major challenges in realizing the system’s full potential:

• IT Knowledge Gaps – The local IT team lacked expertise in advanced visualization and CAD tools like Alias, VRED, ICEM Surf, and Catia.
• Workflow Disruptions – Without an expert to establish efficient content workflows, design and engineering teams struggled to get the right CAD data formatted and presented correctly.
• Missed Executive Impact – High-stakes executive and VIP meetings lacked the polish and precision needed for seamless presentations.

Rather than pulling their automotive designers and engineers away from their core work, the design team chose our Visualization Success Team to bridge the gap between technology, workflow efficiency, and business impact.

The Solution: An Embedded Visualization Expert

Instead of hiring directly, the client partnered with us to recruit and embed a dedicated Visualization Expert into their team—someone with both technical expertise and workflow knowledge to maximize the Powerwall’s usage.

From day one, our Visualization Expert took ownership of everything related to the Powerwall:

• System Management & Process Implementation
• Established a booking system & scheduling process for the Powerwall.
• Designed structured workflows for formatting content correctly for immersive visualization.
• Integrated best practices for color management on desktop displays and Powerwall screens.
• Visualization Workflow Optimization
• Developed workflows for seamless CAD data viewing in 3D & VR, ensuring compatibility across Alias, VRED, ICEM Surf, and Catia.
• Guided designers on how to optimize their content for presentations inside the visualization suite.
• Executive & VIP Event Support
• On-site, real-time support for VIP and C-Suite level presentations.
• Ensured flawless content delivery, helping teams refine presentations for maximum visual impact.
• Proactively managed content iterations—chasing up action points from previous meetings to ensure continuous improvements.
• Beyond the Powerwall: Studio-Wide Enhancements
• Designed and implemented smaller visualization solutions across the studio.
• Improved design review processes beyond the Powerwall, enhancing collaboration and efficiency.

The Results: A Fully Integrated Visualization Ecosystem

• 100% Powerwall Utilization – No longer an underutilized investment, the Powerwall became a central decision-making tool.
• Seamless Executive-Level Presentations – C-Suite and VIP reviews were consistently polished, professional, and impactful.
• Faster, More Effective Design Reviews – Engineers and designers could now seamlessly visualize CAD data in real-time.
• Smoother, More Efficient Workflows – The Visualization Expert continually improved processes, ensuring each iteration was better than the last.
• Full Integration Into Studio Operations – The Visualization Expert didn’t just manage the system—they became a critical part of the team.

Why the Client Chose Us Over Hiring Directly

• Industry Expertise – Our ability to source highly specialized visualization professionals meant the client didn’t need to divert engineers and designers away from their work.
• Long-Term Scalability – Instead of a single hire, the client gained access to our broader technical expertise in advanced AV and visualization systems.
• Continuous Innovation – With ongoing workflow enhancements and process improvements, our Visualization Expert didn’t just maintain the system—they elevated its value with each use.

Conclusion: More Than a Technician – A True Technology Partner

• By embedding a Visualization Success Team expert into the automotive studio, we transformed the Powerwall from an underutilized tool into a business-critical asset.
• The result? A fully optimized visualization system that improved decision-making, streamlined design workflows, and enhanced high-stakes executive presentations.
• Is your visualization system delivering the impact it should? Let’s talk about how we can embed a Visualization Success Team expert into your organization.

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